A Chrome extension puts a Generate Reply button next to Google's own Reply button, inside Google Business Profile Manager. You click it, an AI draft appears in the reply box, and you press Post.
It's free, and there's nothing to sign up for. No login, no email, no credit card. You get three AI replies a day and the count resets every night.
The rest of this covers four things:
the pages the button works on, and the ones it doesn't
what the AI reads off the review, and the one thing to do before you click
how to take the daily cap off without paying anything
what Google does with an AI reply once you post it
Get an AI reply into the box in about a minute
Install the AI Review Reply Generator from the Chrome Web Store.
Chrome asks what the extension can do before it installs. It names three sites:
business.google.com,app.reviewflowz.comandwww.tripadvisor.com. The only other thing it asks for is browser storage, which is where it keeps your reply count.Nothing happens after you install it. There is no setup screen, no options page and no account to create.
Open your reviews in Google Business Profile Manager, at
business.google.com/reviews.A coral ✨ Generate Reply button appears next to Google's own Reply button, on every review you have not answered yet.
Click it. The reply box opens on its own and a draft appears inside it.
Edit the draft, then press Google's Post button.
That last step is yours and it stays yours. The extension writes the draft and opens the box. It never sends anything to Google, so nothing goes public until you press Post.
Where the button appears, and where it does not
The extension only runs inside Google Business Profile Manager, and only on a reviews page.
Where you are | Does the button appear |
| Yes |
A location's reviews page inside a business group | Yes |
The Businesses list at | No |
The profile dashboard | No |
The Business Profile panel inside Google Search | No |
Google Maps | No |
So if you manage your profile from the panel that opens in Google Search results, go to business.google.com/reviews first. The extension's popup has a button that takes you straight there.
If you are on the reviews page and the button still is not there, the usual cause is that Business Profile Manager is not showing you the location you expect.
What lands in the box
The extension reads three things off the page: the review, the reviewer's name, and the star rating. That is the whole input. Out comes a finished reply, not a template with blanks in it.
Click it before you type anything, because the draft replaces whatever is in the box. The same applies to a review you have already answered. Open that reply to edit it and the button shows up inside the form, and generating there replaces the text that is currently live.
Want a different reply? Click again. There is no regenerate button and no list of variants, so the second draft lands on top of the first.
One thing it cannot do is answer a bare star rating. If the customer left no words, there is nothing to read, and you get a "No Review Found" message instead of a draft.
Three a day, and how to take the cap off
Without an account you get three replies a day. The count sits in the extension's popup, next to the total you have generated since you installed it. It resets at midnight UTC, so if you are in the US your day rolls over the previous evening. Hit the limit and you get a message telling you to come back tomorrow, which is a long time to wait when you are halfway down a page of unanswered reviews.
Log in to Reviewflowz once with the extension installed and the daily cap goes away. The extension links itself the first time you open the app while you are logged in, and the counter in the popup turns into an infinity sign. A free trial counts, so this costs nothing and asks for no card. Your account's default AI agent writes the drafts from then on, so its instructions and its signature apply to every one. The alternative is the reset clock, and because it runs on UTC your next three replies are most of a working day away.
What Google does with your reply after you post it
Google checks every owner reply against its content policy before it appears. That usually takes about ten minutes, and Google says it can take up to 30 days.
The policy itself says nothing about AI. It has sections on fake engagement, impersonation, harassment, advertising and a dozen other things, and none of them is about who or what wrote the words. Google judges the reply, not the author. The same is true of the reasons Google gives a customer for reporting an owner's response, which are off topic, profanity, bullying, discrimination and personal information.
Three rules are worth knowing before you press Post.
Length. Google caps a reply at 4,096 characters. Accented letters and emoji count for more than one, so treat it as a little less.
Links and offers. Linking to another website, or putting a discount in a reply, falls under advertising and solicitation and can get the reply rejected. Your own phone number, email address and social handles are allowed.
Your name. The reply appears as the business. Your personal name is not shown.
The customer who wrote the review gets a notification when you reply, so a reply is a message to them and not just a note for the next reader.
Read it before you press Post
The draft is a draft. What costs you a customer is not that a machine wrote the reply, it is that the reply reads like every other one you have sent.
BrightLocal's 2026 survey of 1,002 US consumers found that templated or generic responses make 50% of them unlikely to choose a business. Google's own advice says the same thing from the other side: make your replies count instead of sending the same thank you to everyone, and address the reviewer by name.
So the edit worth making is the one only you can make. The name of the person who served them. The fix you have already made. The date you reopen.
When one review at a time stops being the job
The extension is built for a person working down a reviews page. At some point the page is too long, or there are eight of them, or the reviews arrive faster than you open the tab. That is where the work moves into Reviewflowz.
The extension | Reviewflowz | |
Where the words come from | The review on screen, plus your last three drafts through the extension | Every reply your business has already published, including ones you wrote on Google before you had an account |
Who opens the review | You, one at a time | A rule decides per review whether the reply goes out on its own or waits for you |
Where it posts | Nowhere. You press Post | Google, the App Store, Google Play, Trustpilot and Facebook |
What it costs | Free | From $45 per location per month on Pro, $70 on Premium, billed annually. Trials post up to 20 replies |
Reviewflowz writes each draft from the replies your business has already published, including the ones you wrote directly on Google before the account existed. It picks five to ten that match the review in front of it, and it ranks the replies you wrote by hand above the ones it wrote itself. From there a rule decides, per review, whether the reply posts on its own or waits for you. The extension has none of that history to work from, so the difference between the two is the input, not the quality. The trial runs 14 days without a card, and no paid plan limits how many replies you post.
One more thing about the extension itself. It is one extension, not two. The same install also fills in the response box on Tripadvisor, which has no reply API of its own, for accounts connected to Reviewflowz.